Nancy Jackson

Dear Fellow Producers,

The Federation of State Beef Councils is the perfect example of how working together delivers so much more, and it all starts with you. Cattle producers from across the country share their ideas and expertise to build beef demand by inspiring, unifying and supporting an effective and coordinated state and national Checkoff partnership.

The Federation plays a critical role because we have states that have more cows than people. And then we have other states where their human population is greater. By pooling our money and resources, we can accomplish more to educate people from coast to coast about beef’ s taste, versatility and nutritional value. Your investment continues to drive demand for beef, and our industry is growing. According to the USDA, beef( cattle and calves) is the top agricultural commodity in the United States. 1

As a volunteer-led organization, we work hard to be effective stewards of the money. The Federation funds research, promotion and outreach that individual producers and states may not be able to do on their own.

This State of the Federation demonstrates how producers have come together to direct Federation-supported programs. State beef council investments in the Federation fund research, promotion, consumer and industry outreach, as well as state services and human resources. Your investment truly makes a difference, so thank you for your commitment to this work. You have helped to make beef the number one agricultural commodity in America 1, and through the Federation, we work to make it consumers ' first choice.

Chair Vice Chair Region I Region II Region III Region IV Region V Region VI Region VII Revenue Seat Revenue Seat Revenue Seat

Federation of State Beef Councils Executive Committee

Nancy Jackson, Mississippi Travis Maddock, North Dakota Jeff Sherfield, Indiana Russ Uselton, Tennessee Amy Radunz, Wisconsin

Brandi Richards, Texas Timmery Hellyer, Wyoming Michael Smith, California Mark Goes, Nebraska Randall Debler, Kansas Michele Cutler, Nebraska Pat Shields, Texas

Source 1: United States Department of Agriculture Economic Research Service, https:// data. ers. usda. gov / reports. aspx? ID = 4052

Federation Members- Beef Promotion Operating Committee

Back Row, left to right: Shannon Treichel, TX; Andy Kellom, MT; Brian Amundson, ND; Dan Hanrahan, IA; John Ferry, UT Front Row, left to right: Mark Goes, NE; Nancy Jackson, MS; June Loseke, NE; Travis Maddock, ND; Scott Lake, WY

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